I finally had the chance to meet in person Bernardo Hernández, general director of Google Maps and Google Earth in Congress Bdigital Congress.
Bernardo is one of those people who have a good time giving presentations and the audience appreciates that.
I had fortunate to attend his lectures in 2006 Ojobuscador and Bonanova la Salle University, in the event digital Tertulia, where his message was more of evangelizing Google in general.
But in Barcelona, \u200b\u200b has introduced the concept GeoWeb to Steve Jobs, interacting with its flagship products Google Maps and Google Earth .
Watch video of the paper at the conference Bdigital Congress.
messages with which I remain of the paper:
- According to Hernandez, 70% of the information used on the Internet has a geographical link , that is, can place it on the map.
- The language KML Google has been recognized do as standard.
- Integration photos of Panoramio and videos from Youtube and n Google Maps ( Manchón Edu, Co-founder of Panoramio.com , we advance this integration the event held a few days in Barcelona. Quite a crack and see if we closed once the visit we go to ask Zurich, Boix, Nuñez, Casanovas, etc.).
Image Maps integr-ation Panora my
- recordings have started Google Street View in Spain (Barcelona, \u200b\u200bMadrid, Valencia and Sevilla). Beyond its practical utility, which is already much to walk the city sitting in a chair, I see this tool a potential ally to the advertising of the future that has already begun Youtube. I refer to advertising in video format will soon see new startups in this sense:).
- Bernardo, set a good example of good user experience, a word often repeated . How is it that in 2008 and the technology that is available to us, ask the user still unnecessary fields to locate an address on a map?
- He challenged us to create personalized applications as Google Maps as "Following the U.S. elections" "Cyclone Nargis in Burma." think that now I can geopositioning items Wikipedia , shops, etc.. From your computer and your mobile. People do not use the maps to find a particular destination but to browse and discover.
- Google works on the social map . How?, What makes the choice Google users to position the content with Google and others as they want? Bernardo's response was clear, "YES."
Edu was sincere, if you can find with "trolls", people who make spam in your content, but are a minority. "Social applications are user , is the need to feel as theirs, that's the secret, is its content, not ours. "
Well I hope we meet Bernard in San Francisco soon ...
Related Links:
Congress Blog Bdigital
Panoramio in Google Maps in duplicate
Bernardo Hernández in Congress Bdigital (Ojobuscador)
GeoWeb in Wikipedia
personal page Bernardo Hernández
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